| Searching Clickbank for Products You Can Promote |
| Invention Development Advice - Internet Marketing | |||
|
There's no greater powerhouse on the Internet for affiliate marketing than Clickbank. Clickbank is packed with over 10,000 products spanning more than twelve different categories. Each of these potential money-makers is just one tiny part of a massive affiliate marketing network. The potential of Clickbank for your website's earning power is enormous. The problem for most marketers is, however, they simply become overwhelmed by all the opportunity.
There's no greater powerhouse on the Internet for affiliate marketing than Clickbank. Clickbank is packed with over 10,000 products spanning more than twelve different categories. Each of these potential money-makers is just one tiny part of a massive affiliate marketing network. The potential of Clickbank for your website's earning power is enormous. The problem for most marketers is, however, they simply become overwhelmed by all the opportunity. Once you arrive at the Clickbank site, click on the Marketplace link to begin your product search. Clickbank presents products in multiple categories. Each category is broken down into subcategories including newest products, bestselling products, and products related to bestselling products that are not bestsellers yet. This is the place you need to understand what the numbers Clickbank assigns to its products mean. Gravity, for example, is the score found at the end of a product listing. In Clickbank, a product's gravity is computed from how many affiliates have sold that product in the last six weeks. More recent sales have more gravity. What this score will not tell you if any affiliate struck it rich by promoting this product. An affiliate who sold just one unit is weighted the same gravity as an affiliate that sold 10,000 units. What the gravity score tells you is that a product has a lot of competition among affiliates, but it is selling well. Another number that is critical to your selection of products to promote is commission. This is the percentage of the total cost of the product that the seller will send you for preselling on your site. Clickbank Publishers typically offer a 50-50 split, but the amount you are paid can be as high as 75% or more. Look at the average amount per sale earned by each affiliate marketers, and look at the number of sales made by all the affiliates together. These numbers gives you an excellent indication of how well the product converts. You do not want to waste your time sending traffic to a landing page for a product that the Publisher cannot convert. After you check these numbers, take a look at the Publisher's sales pages. If a landing page is sloppy, with lousy writing, punctuation, spelling, and grammar, if there are questionable graphics or links that don't work, chances are it won't convert not matter how well you presell. But if you come across a clean, concise, well written sales page with clear instructions and an attractive layout, combined with high gravity and great conversion scores, you know you have a high converter. Picking the right product on Clickbank to promote can be time consuming, but if you do your researcher, consider each of the scores, and make a fully informed choice of the product you want to presell, you set yourself up for success. More information: Graham McKenzie is the content Syndication Manager at CBSuccessReport.com which provides the only Advanced ClickBank Affiliate & Vendor Guide of its kind.
|